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The Startup Ecosystem of Morocco

Morocco has 3 cities in the top 1000 and is one of Northern Africa’s best countries for setting up a startup.

COUNTRY RANKING

Morocco’s startup scene saw an increase in 2024 and jumped 1 spot from the previous year, outranking Trinidad and Tobago.

Population

37.8
Million

Regional Ranking

3rd
0
In Northern Africa

Global Ranking

92nd
+
1
Worldwide

Ecosystem

Startup Ecosystem Overview

aerial photography of buildings
Morocco’s startup ecosystem offers an affordable and stable base for entrepreneurs and startups looking to target the North African market. With a young and talented population focused on technology and connectivity, Morocco has the potential to become a strong innovation hub in the region. Successful exits through acquisitions like DabaDoc, Moteur, and WaystoCap have been observed. In 2023, Terra secured the highest pre-seed round funding to date, setting an inspiring benchmark for other entrepreneurs and boosting the ecosystem’s credibility. Additionally, Chari, a B2B e-commerce and retail platform, achieved a valuation of $100M, a significant milestone for the country.


To encourage the entrepreneurial spirit, Morocco hosts GITEX Africa, the region’s largest tech event, attracting SMEs, startups, coders, investors, and academics for new opportunities. Many young Moroccans are evolving into high-quality freelancers, gaining expertise from their foreign clients. With the right initiatives, this knowledge could be utilized to nurture the next generation of Moroccan startups.


Moroccan entrepreneurs have received some governmental support, with tax exemptions for startups and the Maroc PME initiative endorsing small and medium enterprises. The Government introduced the MoroccoTech initiative in 2022 to promote the digital sector, aiming to position Morocco as an international digital hub. Non-profit organization StartUp Maroc is dedicated to fostering entrepreneurship within Morocco. TechnoPark operates in four locations to aid in the creation and growth of businesses in ICT, Green Tech, and cultural industries.


Several funds cater to startups in Morocco, such as UM6P Ventures and Maroc Numeric Fund. The Innov Invest Fund, established in collaboration with entities like the World Bank and the European Union, aims to enhance financing access for SMEs and startups, positioning Morocco as a regional center for innovation. However, international investments are crucial for the growth of Morocco’s startup ecosystems. Impact Lab, located in Casablanca, is a significant hub supporting social and environmental startups.


Despite the opportunities in Morocco, the national startup ecosystem still faces obstacles such as economic and social issues, gender inequality, and inadequate startup funding and legislation. Addressing these challenges is essential for Moroccan entrepreneurs to thrive and make a meaningful impact.

Startups

Morocco Top Startup Industries

Ecommerce & Retail icon
Ecommerce & Retail
#60 worldwide

28 startups

Software & Data icon
Software & Data
#82 worldwide

46 startups

Edtech icon
Edtech
13 startups

Ecosystem HealthCheck

Morocco Ecosystem Health Check

The health check tables allow you to look at the performance Morocco has in each of the parameters that are part of StartupBlink's ranking algorithm. There are five tables, corresponding to the three subscores, the subscore analysis and industry ana...

  • Overperformance
  • Performance equal to global ranking
  • Underperformance
IndustryGlobal rankMomentum YoYNumber of Startups
Global920121
Ecommerce & Retail60-6028
Software & Data00.0000.0000.00
Edtech00.0000.0000.00
Energy & Environment00.0000.0000.00
Fintech00.0000.0000.00
Foodtech00.0000.0000.00
Hardware & IoT00.0000.0000.00

ECOSYSTEM

Browse the startup ecosystem database of Morocco

Download list
POGO startup logo
Software & Data | Apps
Unranked
inyad startup logo
Software & Data | Apps
Unranked
Yakeey startup logo
Ecommerce & Retail | Ecommerce & Retail-Other
Unranked
Agenz startup logo
Marketing & Sales | Sales
Unranked
Cathedis startup logo
Software & Data | Enterprise Technology
Unranked
LNKO startup logo
Ecommerce & Retail | Ecommerce & Retail-Other
Unranked
Chari startup logo
Ecommerce & Retail | Ecommerce
Unranked
Guichet startup logo
Software & Data | Enterprise Technology
Unranked
Unranked
Hsabati startup logo
Software & Data | Enterprise Technology
Unranked
Freterium startup logo
Software & Data | Enterprise Technology
Unranked

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Startup Ecosystem Charts

Startup Funding in Morocco2017 - 2024

Startup Funding in Morocco 2017 - 2024

From 2022 to 2023, startup funding in Morocco has increased by 233.61%. During this period, the number of deals in Morocco has increased by 11.43%. Since 2017, total startup funding in Morocco exceeded US$ $187.28M.

Average Funding in 2023

$1.12M

Morocco
Northern Africa
+199.39% YoY

Funding in 2023

$43.77M

Morocco
Northern Africa
+233.61% YoY

Deals in 2023

39

Morocco
Northern Africa
+11.43% YoY

USD

Amount of Funding (USD)

Number of Deals

20172018201920202021202220232024$0.00$15.00B$30.00B$45.00B$60.00B010203040

Ecosystem

The Startup Ecosystem in Morocco

In 2024, Morocco register a rise in Ecommerce & Retail startups. Some of the most notable success stories in this industry are those of , POGO.

Global Rank

Morocco is ranked within the top 100 startup ecosystems globally.

Top Industries

Morocco’s startup scene is best represented in Ecommerce & Retail, Software & Data, and in Edtech.

Top Cities for Startups in Morocco - Ranked by StartupBlink

StartupBlink ranks the startup ecosystems of more than 100 countries and 1,000 cities. Download our latest Global Startup Ecosystem Report.
Pro
Pro
Pro
Pro
2024 National Rank CityGlobal Rank
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Total Score

Access subscores for 1000 cities and 100 countries

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Quantity Score
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Quality Score
informational icon
Business Score
1st
0
359th
+
22
0.990
00.00
00.00
00.00
2nd
+
2
818th
new
0.177
00.00
00.00
00.00
3rd
-
1
886th
-
95
0.152
00.00
00.00
00.00
4th
-
1
1031st
-
107
0.106
00.00
00.00
00.00
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Download CSV file
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Startups

Notable Startups in Morocco
POGO startup icon
POGO
inyad startup icon
inyad
Yakeey startup icon
Yakeey

BLOG

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